Where can I get b2b buyers list globally?

JO Joshfleming asked on 02 June 2020, 04:34
2 answers / 746 views / 5 votes
KA
these are the few global database providers: cloudlead, leadIQ, uplead, zoominfo. one you select the company start with asking for a sample, check the TAM available, avaialbilty of all the other databse solutions, paying for only the personas you need.
ZO

If you have your ideal customer profile down and detailed buyer personas in hand, then there are a number of B2B data providers like Cloudlead that can help you source prospects.

Here are a few global B2B database providers:

  • Cloudlead - custom B2B contact data, we source leads based on a combination of machine learning tools and human researchers - this means we can mine as many prospects and accounts as you want based on your ICP. We also mine our leads fresh, which means less than 3–4% bounce and prospects that fit your buyer profile accurately. Additionally, we provide phone verified dials so our clients can run both email and call campaigns simultaneously.

Disclaimer; I’m a co-founder at Cloudlead, but I promise I’m not just biased!

  • Uplead - verified B2B database on 50+ criteria. have about +46M contacts.
  • LeadIQ - B2B database for capturing leads, discovering emails and contact info, and enrich data with company information and social profiles.
  • Zoominfo powered by Discoverorg - business contact database with about 20M company profiles. They also have great insights such as tech use, intent data, funding info, etc.

Now that I’ve listed down the companies, here is the process I think you should follow for selecting a provider that is right for your business (I’m going to cite from an article my colleague Moaaz Nagori has written on exactly this topic).

1 – Ask for a sample

We are in the SaaS age and it’s great to have ready-made data. Nevertheless, what you really want are contacts your sales team can work with. Obviously, you’re not going to buy data just to get sub-par results. For this reason, always request a sample of contacts. What’s more is, you need to use that list and gauge the results too. This is one of the most crucial steps when deciding to pick a B2B data provider.

In short, take your time to test the waters – B2B data – with a healthy sample. For example, don’t settle for a sample of 5 or 10 contacts. Ask for at least 50-100 contacts (depending on your required data usage) so you can properly test the data quality and response.

2 – Check the Total Addressable Market (TAM) available

This is extremely important because you don’t want to be using 5-6 B2B data providers to acquire your entire TAM for your campaigns. Sales is a numbers game if you’re making 150 dials and 30-40 of them are incorrect then you’re going through a huge potential loss.

3 – Availability of other data solutions

When opting for a B2B data provider you probably feel more inclined toward a solution rather than just one single product. Make it an obligation to always see if your B2B data provider offers other products like lead enrichment, lead cleansing, integrations, lead scoring and more. Acquiring data comes with a lot of other hurdles so if you dislike re-negotiating, be sure that your data provider of choice has all these services in-house.

4 – Pay for only the personas you need (and nothing else!)

When choosing a B2B data provider you need to make sure you’re buying only the data you need. A problem in this industry is that too many sales and marketing professionals are forced into features and excess data they just don’t need. This accumulates to a massive cost in the long run. Bad data can come in the form of:

  • Incorrect email address
  • Wrong branch numbers
  • Incorrect status(employment, position, etc.)
  • Wrong names(Yes! you’d be shocked)
  • Generally wrong and outdated company insights

5 – No initial long-term commitments

At Cloudlead for example, we understand that sales and marketing professionals are in constant need of new leads to crushing quota. This doesn’t mean you should sign-off those annual contracts straight-off. It’s what good salespeople are great at – convincing you to opt for long-term commitments.

Whichever type of commitment you choose to enter into with your B2B data provider of choice, just remember not to make a hasty decision. Hence, a data provider that promises you a trial for a full month (free or on a discounted price) is an excellent option. This way, you can fully test the waters, see if the B2B data provider can meet your lead generation leads on a continual basis AND figure out the quality of leads.[1]

And that’s it - good luck with your outreach campaigns. If you want to learn more about B2B sales and lead generation, visit my Quora profile here.

Footnotes

[1] Stop! Do These 5 Things Before Choosing a B2B Data Provider : Cloudlead Blog:

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